Top Ten Clothing Brands to Resell for Gen Z

June 10 2026

1. Nike

- Why it resells: People always want to buy Nike sneakers and athletic clothes. They are very popular. Nike also makes shoes with other companies, which makes them more valuable.

- Best items to flip: You should try to sell Nike sneakers, special edition shoes and hoodies with the Nike logo.

- Tip: Make sure the shoes are clean and come with the box and receipt if you have it.

2. Adidas

- Why it resells: Adidas shoes are classic. Always look cool. They also work with famous companies to make special shoes.

- Items: You should try to sell Adidas sneakers, track jackets and special edition clothes.

- Tip: Make sure the shoes are real and not fake. Special edition shoes are very valuable.

3. Champion

- Why it resells: Gen Z loves Champion clothes with the logo on them. They are cheap. Look cool.

- Items: You should try to sell old Champion sweatshirts, t-shirts and hoodies.

- Tip: If you have old Champion clothes made in the USA they can be very valuable.

4. Carhartt WIP

- Why it resells: Carhartt WIP makes work clothes that're also cool to wear. People like them because they are simple and useful.

- Items: You should try to sell Carhartt WIP jackets, coats, hats and pants.

- Tip: Make sure the clothes are clean the canvas and denim ones. If the clothes are popular in an area it can make them more valuable.

5. Supreme

- Why it resells: Supreme is a cool brand that makes special clothes. People want to buy them because they are rare.

- Items: You should try to sell Supreme hoodies, t-shirts and special edition clothes.

- Tip: You need to prove that the clothes are real so keep the tags and receipts. There are a lot of Supreme clothes out there.

6. Patagonia

- Why it resells: Gen Z loves Patagonia because they make clothes that're good for the environment. They also make good outerwear.

- Items: You should try to sell Patagonia jackets, fleeces and outerwear.

- Tip: Even if the clothes are used they can still sell quickly. If the clothes are worn out it can actually make them more valuable.

7. Levi’s

- Why it resells: Levi’s makes jeans that never go out of style. Old Levi’s clothes are very valuable.

- Items: You should try to sell old Levi’s jeans, jackets and special edition clothes.

- Tip: Make sure to measure the clothes carefully and include the measurements in the description. Special edition clothes can be very valuable.

8. Brandy Melville

- Why it resells: Gen Z loves Brandy Melville because they make clothes that are popular on Instagram.

- Items: You should try to sell Brandy Melville t-shirts, sweaters and hoodies.

- Tip: Make sure to include the measurements in the description because Brandy Melville clothes can run small.

9. Aritzia

- Why it resells: Aritzia makes high-quality clothes that're also fashionable. Gen Z loves to wear them to look cool.

- Items: You should try to sell Aritzia jackets, sweaters and leggings.

- Tip: Make sure the clothes are clean and look good in the pictures. If the clothes are in condition they can sell quickly.

10. The North Face

- Why it resells: The North Face makes outerwear that is both functional and fashionable. Gen Z loves to wear them.

- Items: You should try to sell The North Face jackets, fleeces and special edition clothes.

- Tip: Make sure the clothes are in good condition and include the measurements in the description.

How to Maximize Resale Profits

- Condition: Be honest about the condition of the clothes. If they are new say so. If they are used say so.

- Photos: Take pictures of the clothes from different angles. Show the labels and any flaws.

- Measurements: Include the measurements in the description for clothes like jackets and pants.

- Authentication: Keep the receipts and tags for special edition clothes. Make sure to prove that they are real.

- Timing: Sell clothes at the right time. For example sell jackets in the fall and winter.

- Pricing: Check what similar clothes are selling for on the platform you are using.

- Presentation: Take pictures and include notes about the fabric and how to care for the clothes.

Why Gen Z Drives These Markets

Gen Z cares about the environment so they like to buy clothes. They also like to wear clothes that show their personality. They use their phones to buy and sell clothes on apps like Poshmark and Depop. They also follow trends, on Instagram and TikTok. If you want to sell clothes you need to understand what Gen Z likes and how they shop.

Start by selling a type of clothing like sneakers or outerwear. Keep track of what you buy and how much you pay for it. Then use the money you make to buy clothes to sell. If you do it right you can make a lot of money selling clothes.

Reseller BOLO List is your guide to finding high-value items at thrift stores. Discover the brands and designers that consistently resell for top dollar on Poshmark, eBay, Depop, and beyond.