PAKA

About PAKA

PAKA is a Peruvian clothing brand, best known for their signature hoodie (known simply as "The Hoodie") that's made primarily of alpaca wool. They make high-quality clothes, with a focus on using alpaca fiber. The vast majority of PAKA clothing are solid-colored and devoid of any graphic design, though some feature their alpaca logo. The brand was first launched with a Kickstarter in 2017.

Reselling Strategy

A lesser-known brand, there aren't many listings for PAKA clothing on eBay, but it does have a sell-through rate of about 300%, indicating very high demand among those who know of the brand. Hoodies and sweaters usually sell for at least $70, and can cross into triple digits depending on the model. Shirts are much less desirable, but can still fetch you around $25. When applicable, include "alpaca wool" as a keyword in your listing. PAKA will rarely pop up in thrift stores, but should be an automatic pickup should you find it.